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  • Press Release
  • Cerec
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CEREC software wins Red Dot Design Award for outstanding user experience

The redesigned user interface of the CEREC software from Dentsply Sirona won a coveted Red Dot Award for Brands and Communication Design in November. The software is the centerpiece of CEREC, a leading CAD/CAM system that enables dentists to complete restorations ‒ from digital impressions to the finished crown ‒ in just a single session. The new digital user interface, enhanced help functions, and the intuitive Touch Pad make it easier to use than ever before.

The CEREC team from Dentsply Sirona and Ergosign at the presentation of the Red Dot Awards in Berlin. Left to right: Christian Murra (Lead UX Designer, Ergosign), Jochen Hartmann (Global Product Management CEREC SW, Dentsply Sirona), David Detzler (Head of Site Berlin, Ergosign), Ravid Aloni (Software Developer HMI, Dentsply Sirona), Rebecca Collong (Global Product Management CEREC SW, Dentsply Sirona), Isabelle Geri (UX Designer, Ergosign), Daniela Hery (Senior UX Designer, Ergosign), Federica Lignini (Project Manager, Ergosign).

Charlotte/Bensheim. The "Rebrush CEREC Software" project from Dentsply Sirona and Ergosign was awarded a coveted Red Dot: Brands & Communication Design Award in the "Interface and User Experience Design" category in Berlin. From the 8,697 applicants, the jury chose the high design quality and intuitive user interface of this project.

Teams from Dentsply Sirona and Ergosign accepted the award at the awards ceremony. "This is recognition of the outstanding work and remarkable creativity that our teams have put into the development of CEREC", stressed Dr. Alexander Völcker, Group Vice President Digital & Orthodontics at Dentsply Sirona. "We are proud of having created a new software design with our colleagues at Ergosign that makes CEREC even easier, faster, and more intuitive to use than before. I warmly congratulate all involved in this success."

Just 5 clicks from the digital impression to the crown 

The jury was especially impressed by the intuitive and visually appealing user interface and intelligent automation of the CEREC software. It allows dentists to design high-quality, esthetic crowns easily with just 5 clicks, produce them in one of the CEREC milling units, and insert them in the same session. After making the digital impression with the Primescan intraoral scanner, the preparation margin is then automatically marked, but can be modified manually at any time. 

This, in addition to functional adjustments within the software and a changed biogeneric algorithm with improved consideration of the minimum material thickness, leads to initial proposals that require practically no modification. Numerous feedbacks and help functions shorten the learning curve and ensure that the CEREC software can be operated effectively from the start. Examples of the help functions are the color analysis function for support when selecting the suitable tooth color and the virtual articulator to determine functional contacts for improved static and dynamic occlusion. 

The Red Dot Award: Brands & Communication Design 2019

The Red Dot Award is one of the largest design competitions in the world. The Brands & Communication Design award was initiated in 1993 as the "German prize for communication design". Since then, the award has been given every year to the world's best brand designs and most creative projects of designers, agencies, and companies in the categories "Brands" and "Communication". Around 1,400 international guests celebrated the winners at the Red Dot Gala on November 1 in the Konzerthaus Berlin. After the awards were presented, winners and guests had the opportunity to experience the winning projects up close at the Designer's Night in ‘ewerk’.

More information at https://www.red-dot.org/en

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This information and any attachment thereto contains forward-looking information about Dentsply Sirona, Inc.'s financial results, guidance and estimates, business prospects, and products and services that involve substantial risks and uncertainties or other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You can identify these statements by the use of words such as "may," "could," "estimate," "will," "believe," "anticipate," "think," "intend," "expect," "project," "plan," "target," "forecast", and similar words and expressions which identify forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are not guarantees of future performance and involve known and unknown risks and uncertainties, and other factors. Readers are cautioned not to place undue reliance on such statements, which speak only as of the date hereof. For a discussion of such risks, uncertainties and other matters that could cause actual results to differ materially, including risks relating to, among other factors, the market for dental product and services, pricing, future sales volume of the Company's products, the possibility of changing economic, market and competitive conditions, dependence on products, dependence on key personnel, technological developments, intense competition, market uncertainties, dependence on distributors, ability to manage growth, dependence on key suppliers, dependence on key members of management, government regulation, acquisitions and affiliations, readers are urged to carefully review and consider various disclosures made by the Company in its Annual Report on Form 10-K and in its reports on Forms 10-Q and 8-K filed with the U.S. Securities and Exchange Commission. The Company assumes no obligation to update any forward-looking statements contained in this document or the attachments to reflect new information or future events or developments after the date any such statement is made.